David Bernard

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David Bernard

David BernardDavid BernardDavid Bernard
  • Home Page
  • Work Samples - All
  • Copywriting & Journalism
  • Contact

David Bernard - Writing Samples

A book with an open page and a pencil.

Content Design

Customer Self-Help Content - TurboTax


FAQs


What is TurboTax Live?


How to Access and Manage Your Personal Data from Your Intuit Account


Request to Delete or Download Your Intuit Data


Personalized Answers


In the following examples, the main TurboTax product screen is seen in the middle/left. The customer is working on their taxes here, but if they have a question, they can enter that or a search term in the right Help panel. In response to their query, they get a personalized answer, which is tailored to the specific customer based on information we detect about them on the back end. This process reflects an effective approach similar to best practices in business journalism and copywriting, ensuring clarity and relevance in the information provided.


Import or enter W-2


(This customer is amending an already submitted tax return. We detect this, and their answer reflects this fact.)


Do I need Form 8949, and where do I enter it?  Scenario 1


Do I need Form 8949, and where do I enter it?  Scenario 2


Do I need Form 8949, and where do I enter it?  Scenario 3

Copywriting - Travel

Liberty Hall Museum - Goelizabeth.com


Date Night at Wild Horse Pass


Experience the wildlife at Wild Horse Pass while exploring the intersection of business journalism and travel. Discover takeout and delivery restaurants that make for a perfect evening, all detailed on Goelizabeth.com, where our copywriting captures the essence of local dining.

David Bernard - Writing Samples

3D Printed Foods - Feature (pdf)

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Date Lady - Business Profile (pdf)

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Olive Oil - Business Trends (pdf)

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Navajo Nation - News (pdf)

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